Did you start a business to be normal? In the face of uncertainty you struck off on your own to be different. We need more of that.
Are you waiting to go back to “normal” before growing your business?
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Recession Marketing: 3 Fundamentals to Master for Fast Growth
Are you treating your current situation like a vacation or taking your marketing to the next level? While you relax (or maybe resign yourself to unintentional paralysis) it's easy to lose focus and chase rabbits. Meanwhile, successful businesses, and those that...
Michigan Small Business Relief & Other Grant Programs
Coronavirus Crisis small business grants.
CARES Act Summary & Small Business Relief Programs
Many of us experienced shock, and still might, as Governors execute stay-at-home and mandatory store closures orders. Fortunately we have a growing count of resources and relief programs to take advantage of. I took some time to reach out to Colin Hutchinson, of...
Marketing in Uncertain Times
Operating at a reduced level we want to share 3 actionable steps to help in this time of uncertainty. Remember, your business’ life is not only at stake, your employees are counting on you to keep their best interests at heart, too.
Is advertising worth it for a small business?
Let’s get clear how advertising drives sales. Advertising can be costly or it can drive revenue faster than you ever thought possible.
If a business is not in search, does it really exist?
Pre-purchase habits have 88% of consumers performing online research before making a purcahse. How easy is it for them to find you?