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What is website accessibility?

What is website accessibility?

Making your website accessible makes it easier for these potential customers to find and use your site and get to know your brand. If a person with a disability can’t use your website, you might be liable for a discrimination lawsuit. These types of cases are on...
7 Small Business Marketing Budget Mistakes to avoid

7 Small Business Marketing Budget Mistakes to avoid

There’s nothing worse than looking at the bottom line at the end of a quarter or year and realizing your business didn’t make as much as you wanted. After 16+ years of working with small businesses, I’ve identified 7 common marketing budgeting trends that keep owners...
Marketing in Uncertain Times

Marketing in Uncertain Times

Operating at a reduced level we want to share 3 actionable steps to help in this time of uncertainty. Remember, your business’ life is not only at stake, your employees are counting on you to keep their best interests at heart, too.